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Parafest [clear filter]
Thursday, October 15


Microsoft Dynamics CRM & Parature: Better Together
Come to this session to learn how leading brands and organizations are currently using Microsoft Dynamics CRM and Parature together to achieve a more productive, proactive, personalized and consistent customer experience. Learn how the use of these two solutions together creates a better view of the customer, better unifies sales, service and marketing, and works to increase customer retention and satisfaction. For those interested in bringing their CRM solutions onto a single platform and creating a next-generation customer experience, this session is for you.

avatar for Diane Biesecker

Diane Biesecker

Senior Manager of Customer Experience, nTelos Wireless
In 2014 my team at nTelos Wireless implemented Case Management in CRM with an integration to Parature Knowledge Base. I have a long and diverse history of process improvement, with primary focus on Customer Support and Customer Experience. I am also a Six Sigma Master Black Belt... Read More →

Thursday October 15, 2015 11:00am - 12:00pm


Interactive Discussion: Customer Insights on Empowering Service & Satisfaction
Join an all-star lineup of industry analysts including "the godfather of CRM" Paul Greenberg, ThinkJar Principal and Founder and former Gartner analyst Esteban Kolsky, and Nucleus Research Vice-President Rebecca Wettemann for a moderated panel where these esteemed thought leaders share what customer-focused brands and organizations are doing right to set them apart from and ahead of the pack. This is a must-attend session for all attendees as customer-centricity continues its climb as the last great brand differentiator. This session is focused around "Parature by Microsoft" as part of Parafest at Summit, held simultaneously with CRMUG Summit 2015. CRMUG attendees are welcome to join if room is available.

Thursday October 15, 2015 3:15pm - 4:15pm